Can Drivers Become Too Comfortable With ADAS?
AutoVision News RadioOctober 06, 202300:07:07

Can Drivers Become Too Comfortable With ADAS?

The latest body of research from the AAA Foundation for Traffic Safety found that drivers who use ADAS features grow comfortable with the technology over time, but the degree of that comfort could raise potential concerns. In essence, drivers who engaged with common ADAS features began to lower their overall attention to the driving task as the study went on. In this solo episode, AutoVision News Radio host Carl Anthony recaps and summarizes the findings from AAA and shares key insights from Dr. William Horrey, technical director for the AAA Foundation for Traffic Safety. 

Additional Resources: 

Trust But Verify – Drivers Learn to Use Vehicle Safety Tech But On Their Terms via the AAA Foundation for Traffic Safety: https://rb.gy/963cp

ADAS May Prevent 37 Million Crashes Over The Next 30 Years, but Road Safety Still a Concern via Molly McCarthy for AutoVision News: https://rb.gy/qok8j

Clearing The Confusion: Recommended Common Naming for ADAS: https://rb.gy/6ipfy 

MyCarDoesWhat: https://rb.gy/klctn 

A Multi-Method Approach to Understanding Drivers’ Experiences and Behavior Under Partial Vehicle Automation: https://rb.gy/8get9 

[00:00:00] My name is Carl Anthony and I work in the automotive industry in Detroit.

[00:00:07] Sometimes that work encompasses future vehicle technology and that's what we talk about here,

[00:00:12] for the most part anyway.

[00:00:14] This is AutoVision News Radio.

[00:00:19] The latest body of research from the AAA Foundation for Traffic Safety found that drivers who

[00:00:25] use ADAS features grow comfortable with the technology over time but the degree of

[00:00:30] that comfort could raise potential concerns.

[00:00:34] In essence, drivers who engaged with common ADAS features begin to lower their overall

[00:00:39] attention to the driving task as the study went on.

[00:00:43] This was a September 2023 study from the AAA Foundation for Traffic Safety which followed

[00:00:49] an August 2023 study that examined the life-saving potential of ADAS features in the decades

[00:00:56] ahead.

[00:00:57] I'll leave a link to that study in the show notes.

[00:00:59] Join me now as we recap this latest study from AAA, no guest today.

[00:01:05] Just me in your ear this time around on AutoVision News Radio available on Spotify, Apple

[00:01:10] Podcast, Podbean and more.

[00:01:12] From ADAS to electrification, this is AutoVision News Radio with Carl Anthony in Detroit,

[00:01:18] Michigan.

[00:01:19] AAA's study examined ADAS use over time and involved 30 participants without any

[00:01:24] prior vehicle automation experience.

[00:01:27] The idea was to expose them to Level 2 automation, lower levels of vehicle automation which requires

[00:01:33] supervision and then intervention in safety critical situations.

[00:01:37] As described by AAA in its summary report, the consequences of these technologies on driver

[00:01:42] behavior require further observation especially as real world testing is less common in

[00:01:47] research studies.

[00:01:49] Each participant was driving a vehicle equipped with adaptive cruise control and lane keeping

[00:01:54] assist, two ubiquitous systems readily available on nearly every late model car today.

[00:02:00] In a controlled experimental trial, participants drove under manual and automation modes on

[00:02:05] two sections of highway with varying driving demands.

[00:02:09] AAA researchers took assessments before, during and after the drives to gauge behavior and

[00:02:15] attitudes towards the ADAS features that were used in the study.

[00:02:19] Dr. William Horry, technical director of the AAA Foundation for Traffic Safety provided

[00:02:24] us with some additional perspective saying quote, this is important because these systems

[00:02:29] can actively control parts of the driving task but also call on drivers to monitor the

[00:02:34] traffic environment and intervene when necessary.

[00:02:38] Something that humans are not good at as decades of research on vigilance has

[00:02:43] shown us.

[00:02:44] Dr. Horry continued by saying quote in this study we wanted to see how drivers

[00:02:48] interactions, experiences and perceptions of these systems changed as they gained more

[00:02:54] experience with them.

[00:02:56] Among the study's key findings is how drivers do become comfortable with ADAS over time

[00:03:01] but interestingly enough they are less likely to rely on the technologies during high

[00:03:06] demand situations.

[00:03:08] For example, during heavy traffic or in bad weather, drivers in the study were

[00:03:13] less likely to engage the adaptive cruise control and lane keeping assist features

[00:03:18] opting to drive the vehicle themselves.

[00:03:20] AAA researchers noted that drivers had a higher probability of resuming their usage

[00:03:25] of the ADAS features when weather conditions were favorable and traffic volumes

[00:03:29] were lower.

[00:03:30] As things progressed over the six to eight week period, the number of attention

[00:03:34] warnings increased suggesting that as each participant became more familiar with

[00:03:39] the ADAS features there was a greater tendency to participate in non-driving

[00:03:44] or non-monitoring activities.

[00:03:47] This raises the question we've talked about before of how prepared a driver would or

[00:03:51] would not be to take back control of the vehicle should the situation call for it.

[00:03:56] AAA researchers noted that as time went on and as experience with the technology

[00:04:01] increased participants were more willing to relinquish control of the car without

[00:04:06] monitoring the ADAS features as closely, which does explain the more frequent

[00:04:11] attention warnings.

[00:04:13] With additional insight to these findings, Dr. Horry said quote we need to continue to

[00:04:17] push for better and clearer information about these systems for consumers,

[00:04:22] especially regarding system functions and limitations.

[00:04:25] Dr. Horry continued by saying it's also important to design systems to be easy

[00:04:30] to use and transparent for drivers so they know exactly what mode the system is

[00:04:34] in and why it is behaving in a particular manner.

[00:04:38] The AAA foundation conducted this study to examine driver workload

[00:04:41] and attention along with certain in vehicle behaviors and perceptions and

[00:04:45] attitudes regarding ADAS.

[00:04:48] Now whether the findings come as surprising or not is likely up to the

[00:04:52] individual who's reading the study, but it's important either way to frame

[00:04:56] the results according to a long term safety centric perspective.

[00:05:00] Dr. Horry offered this insight saying quote we should all be mindful that

[00:05:04] consumers experiences with new technology will evolve over time and so we need

[00:05:09] to conduct and learn from these sorts of longitudinal studies,

[00:05:12] especially those that examine actual on-road behaviors.

[00:05:16] Dr. Horry added saying quote knowing that perceptions and behaviors will change,

[00:05:21] driver monitoring systems may be a valuable in-road to helping curb driver

[00:05:26] inattention or misuse of systems.

[00:05:29] Although participants in this study were more likely to use the ADAS features

[00:05:33] in low demand environments, the overall sentiment towards the technology was

[00:05:38] AAA researchers noted in their summary report that each of the participants

[00:05:42] pointed to lower stress levels and more driving enjoyment.

[00:05:46] While potentially good news and perhaps a cautiously optimistic sign that

[00:05:50] ADAS development is headed in the right direction, past AAA research

[00:05:54] does show a knowledge gap between consumers and the technology.

[00:05:58] Among AAA's most vital efforts alongside other respected industry

[00:06:02] partners is the continued urging for OEMs to adopt a standard

[00:06:06] ADAS naming convention.

[00:06:08] I'll leave links in the show notes that talk more about that.

[00:06:12] In the meantime, AAA advises consumers to become familiar with their vehicles.

[00:06:17] Other helpful resources include MyCardDoesWhat.org.

[00:06:21] I'll leave a link in the show notes which is operated by the National

[00:06:24] Safety Council with support from partners like the University of Iowa.

[00:06:28] With a final perspective, Dr. Horry said quote we encourage owners

[00:06:31] of vehicles equipped with these sorts of technologies to take some time

[00:06:35] to learn about them, how to operate them and more importantly

[00:06:39] when not to operate them.

[00:06:41] Dr. Horry added saying today's technology is intended to assist drivers

[00:06:45] not replace them.

[00:06:46] I will leave a link in the show notes to the summary report from

[00:06:49] the AAA Foundation for Traffic Safety.

[00:06:52] The full study was titled a multi-method approach to

[00:06:55] understanding drivers' experiences and behavior under partial vehicle automation.

[00:07:00] Reporting in Detroit, Carl Anthony, AutoVision News Radio.